outbound messaging… seen. read. replied to.

Ever tried shouting into a canyon and waiting for the world to shout back? That’s cold outreach without a plan. All echo, no reply.

Most small businesses have an email list gathering dust and a LinkedIn inbox full of “just checking in” messages nobody asked for. Turns out sending things isn’t the same as being heard.

We combine slick email newsletters with smart LinkedIn automation, so your business ends up in the right inbox, at the right time, sounding like an actual human instead of a bot having a breakdown.

outbound messaging in

five key moves

No cold sweats, no spam folders, no “unsubscribe” avalanche. Pick email, LinkedIn, or both, and we’ll do the graft.

1. Newsletter strategy and list building

Before we write a single word, we work out who you’re actually talking to and why they’d care. We’ll help you grow a list of people who want to hear from you, not one you bought off the back of a lorry in 2019.

2. Newsletter design and copy

We write it, design it, and build it in MailerLite so it lands looking sharp on every device, not like a ransom note pasted together from clip art. Regular, branded, and actually worth opening.

3. LinkedIn outreach strategy

Random connection requests followed by “Hi, quick question” is not a strategy, it’s a cry for help. We map out who you should be talking to and what you’ll actually say once they hit accept.

4. Automated sequences

This is where the magic, and the robots, come in. We set up personalised connection and follow-up sequences in Dripify or Lemlist, so your outreach runs in the background while you get on with running your business.

5. Reporting and optimisation

We keep an eye on opens, clicks, replies, and connections, then tweak what isn’t working. No vanity metrics, no “it’s fine, honest.” Just steady improvement, month after month.

Stop sending into the void

Newsletters people open. LinkedIn messages people actually reply to. That’s the whole idea. Get in touch and we’ll build an outbound engine that does the chasing, so you don’t have to.